Content Design + Writing
UX Strategy
*Former Content Designer at Best Buy
Usability + Navigation
Designing a wizard that helps users navigate ICBC’s claims dispute process.01
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Content Design + IA
Crafting instructional content and designing navigation to build user confidence in Responsive.ai’s first-ever Learning Center.Usability + Navigation
Simplifying the information architecture to reduce cognitive load and improve product filtering on Best Buy’s eCommerce site.02
Intro
I’m a Content Designer who loves to make things simpler and easier to use through my writing. Over the past 3-5 years, I’ve helped shape user experiences by blending strategy and creativity, with a focus on what truly matters—people. With a background in design and a passion for collaboration, I like approaching new challenges with empathy, curiosity, and a sense of play. I’m constantly learning, growing, and excited to make an impact.
Work
Above are a few case studies that outline the problem I was trying to solve, my approach, and outcomes.
CV
I've worn many hats in my writing career, working across retail, fintech, real estate, and insurance. From concise interface copy to conducting in-depth interviews, I've done a bit of everything. My background in visual art, agricultural science, and passion for human-centered design helps me bring a fresh perspective to everything I write.